We all know how hard it can be to properly market your brand or product, which is why we’ve decided to curate a list of the 100 useful tools in marketing. (Listed in no particular order)
1. Mavenlink — Mavenlink gives your team a cloud-based solution for managing the entire project delivery lifecycle.
2. Basecamp — Basecamp helps you keep your project organized by keeping your team and files in one place.
3. Trello — Trello helps you get rid of endless e-mail conversations, spreadsheets and post-it notes by letting you organize your project in their software.
4. Moz — Amplify your content strategy with in-depth content audits and performance tracking for your site and its competitors.
5. HootSuite — Grow and engage your audience using Hootsuite’s robust social media listening tools. You’ll always be up-to-date, and truly connected to your customer base.
6. TweetDeck — Organize and build custom timelines, keep track of lists, searches, activity and more — all in one interface.
7. Piktochart — An easy-to-use infographic maker, choose templates from a library of over 500 designs.
8. Prezi — The presentation software that uses motion, zoom, and spatial relationships to bring your ideas to life and make you a great presenter.
9. Flexadex — Flexadex is an incredibly fast & flexible, online address book. Enabling you to manage all your contacts in marketing.
10. Passpack — Manage all your passwords easily.
11. Evernote — Take notes to a new level with Evernote, the productivity app that keeps your projects, ideas, and inspiration handy across all your digital devices.
12. Google Alerts — The service sends emails to you when it finds new results regarding your searchterm.
13. Klout — Klout is a website and mobile app that uses social media analytics to rank its users according to online social influence via the “Klout Score”, which is a numerical value between 1 and 100.
14. Keyword Planner — Keyword Planner is a free AdWords tool that helps you build Search Network campaigns by finding keyword ideas and estimating how they may perform.
15. Google Trends — Google’s Trends service helps you stay up-to-date about the most recent trending topics and events.
16. Soovle — Soovle is a customizable engine that unites the suggestion services from all the major providers in one place: Google, Bing, Amazon, Answers.com, Yahoo, Wikipedia, Youtube.
17. Convertable — Real-time analytics, contact forms and lead management in one simple platform
18. UberSuggest — Use Übersuggest to quickly find new keywords not available in the Google Keyword Planner. Take your keyword research to the next level with tons of keyword ideas for SEO, PPC and your next content marketing campaign.
19. Snitcher.com — Snitcher automatically identifies companies that have visited your website for you.
20. KeywordTool.io — Keyword Tool Helps You Find The Keywords That People Are Typing Into Google Search Box
21. Similar Web — Compare website traffic with SimilarWeb.com’s advanced traffic estimator tool.
22. Google Analytics hub — The social data hub is a free platform that social networks and other social platforms can use to integrate their activity streams — like +1, votes, and comments — with Google Analytics.
23. Buzzsumo — Analyze what content performs best for any topic or competitor
24. Canva — Guy Kawasaki’s’ app makes it easy for you to create designs on your mobile phone.
25. Pingdom — Pingdom notifies you when your website goes offline and is easily integretable with your team management software.
26. SEMrush — SEMrush is a powerful and versatile competitive intelligence suite for online marketing, from SEO and PPC to social media and video advertising research.
27. SpyFu — SpyFu gives you insight into your competitors’ keywords.
28. KeywordSpy — Keyword Research software tool, that unveil your competitors’ most profitable Ad copies & keywords.
29. ZoomInfo — ZoomInfo delivers detailed contact information to fuel your sales & marketing funnels–backed by a comprehensive B2B database.
30. ReferralSnip — ReferralSnip makes it easy to add a free refer-a-friend widget to any website.
31. Ahrefs — Ahrefs offers a backlink toolset allowing you to improve your SEO.
32. WhatRunsWhere — WhatRunsWhere allows you to easily see which ad campaigns work and which don’t.
33. The Search Monitor — The Search Monitor provides real-time ad intelligence tools to monitor brand & trademark compliance, affiliate compliance, and competitive ad insights.
34. Buffer — Buffer allows you to schedule your social media posts so they’ll be automatically shared throughout the day.
35. CoSchedule — Turn your marketing plans into real content with marketing calendar software designed to help you publish consistent content.
36. AdGooroo — AdGooroo’s Digital Marketing Intelligence platform identifies competitors’ keywords, informs campaign.
37. ProductHunt — Product Hunt is a curation of the best new products, every day. Discover the latest mobile apps, websites, and technology products that everyone’s talking about.
38. Oktopost — Oktopost is a social media management platform designed to publish social messages, engage with social sales and support employee soical advocacy.
39. VWO — Use VWO to tweak, optimize & personalize your website with minimal IT help.
40. Compete — Delivers digital performance data that helps the world’s top brands improve their marketing based on the online behavior of millions of consumers
41. SEO Title Tag 3.0 — SEO Title Tag makes it dead-easy to optimize the title tags, meta descriptions, and slugs across your WordPress-powered blog or website.
42. Tropical — Send hypertargeted emails to specific group of users based on behavior, demographic, purchase history and more.
43. CopyScape — CopyScape detects plagiarism and checks for duplicate content in articles.
44. Instapage — Instapage allows you to easily create attractive landingpages for higher conversion rates.
45. Unbounce — Unbounce lets marketers build, publish and test landing pages without IT or software. A/B testing and lead gen make it a powerful marketing tool.
46. SumoMe — SumoMe offers a toolset to grow your website’s traffic.
47. HotJar — See how visitors are really using your website, collect user feedback and turn more visitors into customers.
48. Crowdfire — Find your unfollowers, followers, inactive users, admirers, people who will follow back and more for Twitter and Instagram!
49. Aweber — AWeber helps entrepreneurs, businesses and nonprofits increase sales and profits through its suite of web-based email marketing software.
50. Mailer Lite — Affordable Email Marketing Software for Small Business.
51. Segment — Collect user data with one API and send it to hundreds of tools or a data warehouse.
52. Content Idea Generator — The content idea generator generates blog headlines for you by using your keywords.
53. Qwory — Qwory is a B2B search engine to discover, engage, and connect with businesses.
54. Onpage Optimization Tool — This tool analyzes your website and gives tips on how to optimize it for a better SEO ranking.
55. LikeAlyzer — LikeAlyzer helps you to measure and analyze the potential and success rate of your Facebook Pages.
56. SmartMail.io — SmartMail is a “done for you” solution helping eCommerce companies send high converting lifecycle email campaigns
57. Muck Rack — Use Muck Rack to get press for your story, monitor the news and report on the impact of your PR.
58. TweetFavy — A tool that let’s you automate your Twitter likes, retweets and follows.
59. Iterable — Receive a push notification whenever a customer performs an action on your website.
60. Drip — Drip allows you to send emails to your leads, trial users and customers based on what they do and who they are.
61. TubeMasterPro — Allows you to find monetized YouTube videos matching your keywords so you can apply your advertising campaign to them.
62. Olark — Olark allows you to chat with your customers in real-time.
63. Apptentive — Listen to, engage with, and retain your mobile customers through Apptentive’s mobile customer engagement software.
64. SyncUp.At — Turn emails into instant conversations.
65. Yoast SEO — Helps you improve the SEO ranking of your articles.
66. MentionMapp — Easily visualize Twitter conversations with MentionMapp
67. Percussion — Percussion CMS makes it easy to create and manage content-rich, SEO friendly websites.
68. Wrike — Wrike is an online project management software that gives you full visibility and control over your tasks.
69. LeadDyno — The best affiliate tracking software. Recruit affiliates, help them promote,and build a commish-only salesforce. Works with any website.
70. Uberflip — Uberflip is a content experience platform that aggregates all of your content so you can create, manage, and optimize tailored content experiences for every stage of the buyer journey.
71. Cake — CAKE enables companies to track and analyze digital marketing ROI in real-time.
72. Shareist — Schedule, Repeat, and Recycle Your Social Media Posts
73. InsightSquared — InsightSquared provides Salesforce analytics solutions that enable SMBs to maximize sales and increase team productivity.
74. EveryoneSocial — Platform used by leading marketing, sales, and hr teams to support their employee advocacy and social selling programs.
75. Hive Marketing Cloud — Hive helps organisations identify, manage and grow customer lifetime value by understanding behaviour, delivering actionable insights and increasing sales.
76. Pocket — Save content in your virtual “pocket” so you can read it later.
77. Inbound — A reddit-esque community for marketers.
78. Paper.li — Paper.li allows you to create your personalized online newspaper.
79. Yammer — Yammer allows you to connect your team on their social network.
80. GoSquared — The all-in-one analytics and customer communication platform for SaaS businesses.
81. Indicative — Indicative helps you discover the actions you need to take to convert and engage your customers using data from all your customer behavior data sources.
82. Cube — Send instant messages, track tasks, get updates and schedule meetings, all from the same platform, anytime, anywhere.
83. Jive — Jive offers multiple communication services.
84. Advanced Web Ranking — Advanced Web Ranking is a robust website rank checking service.
85. Rank Ranger — Rank Ranger is an automated SEO Platform that offers daily keyword tracking and SEO tips, industry news and more.
86. Ontraport — Ontraport is a business automation software developer that specializes in assisting small businesses and entrepreneurs.
87. CloudMagic — CloudMagic is an email management application for iOS and Android. It has been referred to as an email client better than Gmail’s native app.
88. SlackSocial — SlackSocial is a free social media management tool.
89. IFTTT — IFTTT will share your content automatically across all your social media platforms.
90. DemandJump — DemandJump is a predictive marketing intelligence platform.
91. Percolate — Percolate is a complete web and mobile software platform to manage all your marketing in one place.
92. Marketizator — Marketizator is an award winning CRO software that can be used for: A/B testing, online surveys, traffic segmentation and web personalization.
93. WisePops — WisePops helps marketers build intelligent website popups and exit popups.
94. HubSpot — HubSpot is an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers.
95. Userfox — userfox is a SaaS product that helps companies improve user retention through welcome, inactivity and custom trigger based emails.
96. Act On — Act-On is an integrated marketing workspace designed to align inbound and outbound marketing campaigns across the customer lifecycle.
97. Mondovo — Mondovo is your all-in-one digital marketing platform for measuring & managing everything to do with SEO, Social Media & Analytics.
98. Audiense — Gain rich and actionable social insights which allow you to create and analyse audiences based on what they say, who they are, how they think and engage.
99. Flow — Flow is simple project management software that helps thousands of creative teams move faster and ship great work
100. Storify — Storify is a social network service that lets the user create stories or timelines using social media such as Twitter, Facebook and Instagram.
Do you feel like I’ve missed any useful tools? Feel free to share your suggestions in the comments below!
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